South African songstress, Alexandra May is not your quintessential pop star. Yes, she has all the right tools. When it comes to talent, looks, the ability to entertain, she ticks all the boxes, but these qualities are only a subset of the true force brewing inside her.
Brought to public attention through The David Gresham Record Company with hit single 'AMAZING' in 2016, Alexandra has come a long way since her humble beginnings. She launched her career in South Africa to critical acclaim and built a sustainable brand.
Seeking her independence, the artist has since severed ties with her record label, ushering in a new era. Her newly found band, The MAYze, whose expertise will be called upon when needed and when venues allow, is made up predominantly of friends and family, who love and support her music, giving her the platform to step out from behind her guitar and keyboard and truly shine. The main goal, however, is to get the party started wherever she goes and share her fun-loving nature with the rest of the world.
Together, the band will showcase a new, more edgy side to the pop star, elevating her to centre stage, and it is here that her true potential will be realised.
As part of her latest adventure, Alexandra releases a new single titled 'LIKE YOU DO' today.
She says, “The song is part of my new journey, the new spaces I am exploring.”
'LIKE YOU DO' is a song for you.
YOU is the band I play for.
YOU is the person at my show.
YOU is the person I write the song for
YOU is the person I want to have with me on this journey.
The song is available through iTunes
Watch the official 'Like You Do' below!
Catch her live in Cape Town on the following dates:
Growing up in a musical family, Alexandra May was destined for a career in the arts. Witnessing her talents at an early age, her parents nurtured her unique ability, while allowing her to explore and flourish into her own. Inevitably, she discovered her passion for the arts, began singing at age 7, and dancing and acting soon followed.
Performing in a number of high profile theatre productions, Alexandra has been in the public eye since she can remember, with high profile appearances on the kids' television show SABC’s Fun Factory. She performed at the People’s Theatre in Johannesburg in various productions such as Beauty & The Beast, Disney’s Little Mermaid and Sleeping Beauty, amongst others. While these served as a great training ground for the singer, they were only the tip of the iceberg.
Alexandra May, though a millennial, is largely inspired by retro sounds from the 80s.
With a plethora of influences, Alex listens to a variety of different genres and infuses various elements into her own music. She describes her sound as "mixo-collective-pop". Using her personal experiences and life-lessons to craft lyrics for her songs, the singer is not deterred by her failures and believes every hurdle is a step in the right direction. Her main aim is to inspire people through her music as well as enthuse people to have a great time.
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